Mashgin is the world's fastest self-checkout system. Using computer vision, Mashgin identifies items and instantly rings them up all at once. Customers simply place down their items and pay. Transactions on Mashgin are up to 400% faster than a cashier and 800% faster than traditional self-checkout solutions, resulting in shorter lines, more sales, and happier customers.
In 2024, the Cleveland Browns sought to expand their facial authentication offerings with a large-scale deployment of multiple Wicket-powered Mashgin checkout kiosks as part of the new Express Access Concessions program, allowing fans to pay with their face at dozens of Browns locations.
In addition to providing faster payments, the collaboration leverages Wicket’s ID verification technology to allow fans to use Mashgin to buy beer and other alcohol beverages for users aged 21+.
Wicket’s payment-ecosystem deployment keeps expanding, with Mashgin kiosks delivering a key piece in improving fan concessions. In game 1 of the deployment, a staggering 24% of all transactions were processed through Express Access Concessions during the peak period before kickoff.
Now, Wicket and Mashgin technology service multiple arenas and stadiums and a growing number of concessions programs such as the BMO Stadium Express program.
Combining Mashgin with facial authentication makes the already fast self-checkout kiosk even faster, with proven speed improvements up to 2x.
Speedier transactions for fans enable greater throughput, fan satisfaction, per cap spending, return trips, and revenue for operators.
Wicket facial authentication powers age verification with ID validation, eliminating manual ID checks.
Wicket's facial authentication simplifies loyalty reward redemption at Mashgin self-checkout kiosks, enabling visibility into fan purchases.
Integrated into loyalty redemption platforms and multiple point-of-sale devices, making deployments a matter of days and weeks, not months.